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Sprintexx Advertising Technology: Merging Data, Creativity, and Precision Advertising


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Backed by Janus Koncepts Advertising, Sprintexx Advertising Technology reshapes modern advertising. In the present dynamic digital world, advertising is no longer just about reach—it’s about relevance. Brands now need sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.

As the comprehensive ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is data-led, transparent, and effective.

At the helm is Mr. Jai Sognai, a visionary with 30+ years of digital experience, whose leadership has positioned Janus Koncepts into a renowned player in marketing and communication for two decades. Sprintexx marks his next big leap—bringing brand strategy and cutting-edge ad-tech together under one unified ecosystem.

Key Differentiators of Sprintexx Ad-Tech


Sprintexx is a comprehensive advertising partner, managing everything from brand discovery to conversion and customer loyalty. What distinguishes us is our ability to integrate:
? Data Intelligence
? Instant Ad Performance Tuning
? AI/ML-Driven Targeting
? Emotionally Driven Storytelling
? Seamless Cross-platform Delivery

This fusion allows brands to go beyond impressions towards engagement and conversion.

Omnichannel Advertising Engine: From Awareness to Impact


1. Strategic Brand Marketing
We use strategic media planning to build discovery, credibility, and emotional connection—laying the foundation for lasting growth.

2. ROI-Driven Digital Advertising
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All crafted to achieve optimal cost-efficiency.

3. AI/ML-Driven Ecosystem
Sprintexx is a analytics-based platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—reaching them where, when, and how they are most responsive.

4. Social & Influencer Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine influence and visibility to drive conversations and conversions.

5. Connected TV (CTV) & OTT Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, ensuring branded storytelling reaches high-value households at scale.

6. Content-First Creative
Every strong brand is built on strong storytelling. We craft authentic, story-rich communication designed to enhance visibility and loyalty.

7. Real-Time Creative Personalisation
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to better conversion rates.

Our Unique Value Proposition


? Over 491 Million Authenticated Users Nationwide
Access through partnerships with top-tier data and platform alliances across multiple industries.

? Audience Outreach Beyond Walled Gardens
While closed ecosystems rely on inbound traffic, Sprintexx connects directly with real users across the open internet—enhancing reach with precision.

? Original Equipment Manufacturer Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Seamless Media Data Deployment
We activate insights across owned and partner channels—offering complete flexibility.

? Integrated DSP with Programmatic Precision
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? AI-Powered Audience Segmentation
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Fully Transparent Operations
We support all third-party trackers—delivering measurable accountability.

Reasons to Choose Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation Sprintexx Ad-Tech

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to results, integrity, and innovation.

Leadership That Drives Innovation


Mr. Jai Sognai, with more than 30 years of marketing mastery, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx stays future-ready in the rapidly evolving digital ecosystem.

The Next Generation of Ad-Tech


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As technology and consumer journeys evolve, Sprintexx continues to lead with smart, data-based advertising.

Final Thoughts: Advertising Reimagined


Whether your goal is achieving awareness, performance, and growth—Sprintexx Ad-Tech is your ally in intelligent, tech-powered marketing.

Sprintexx Ad-Tech — Driven by Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Tech Empowers Success.

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